Humanising digital experiences

When you’re trying to get ahead of the competition and carve your space in the attention economy, you need a game-changer. If you understand how the brain works, why people make decisions and what influences the unconscious, it becomes a lot easier to spot what can give you the edge.

Changing the Game

Six years ago, LAB became one of the first agencies to heavily invest in behavioural science in an effort to improve digital experiences by properly understanding the audience psychology.

Today, we continue this as VERJ. By integrating science, innovation and design, we’ve been able to build a team dedicated to uncovering new insights, solving client problems and push the boundaries using the most effective creative approaches.

Discovery through insight, results through action

Explore more of our work